Empower Your Sponsors and Partners With Ready-to-Sell Packages or Campaigns

Goal Partner, Fair Play Partner and other ready-made sponsor concepts connect brands with fan emotion and match moments. Commercial teams can easily sell national or local activations, supported by our dedicated digital sales resources.

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Sweden versus Albania soccer match app screen showing score 0-0, voting section for Player of the Match sponsored by Carlsberg, and a confirmation popup for voting Victor Nilsson Lindelöf.

From Analogue to Digital: Helping Federations and Leagues Deliver on Sponsor and Partner Goals

Sponsors and partners are no longer satisfied with VIP access, hospitality and physical activations alone. They want meaningful digital engagement, to connect with communities and convert fans into customers. The Sportswik platform delivers exactly that. By combining sport-specific activations with smart data and algorithms, sponsors can engage in entirely new ways, reaching the right people at the right time with the right message.

Innovative Partner Features no more intrusive banner ads

Performance and Insights built in dashboards and reports

Sales Support New to digital sales? We help!

Deliver the GOAL to the Fans

Celebrate goals with confetti and sound – but only for fans of the team that scored. The Goal Partner links federation sponsors and partners to the match’s most joyful and engaging moment, creating a powerful emotional connection at exactly the right time.

Mobile app screen showing a soccer match update with a large red heart and confetti; text in heart reads 'MÅÅL!!' with ICA logo below.
Mobile app screen showing a football match scoreboard with Jitex BK leading 2-1 against Djurgårdens IF FF, match date and time, attendee count with avatars, fan comments, and match updates.
Smartphone lock screen showing time 14:41 on Saturday, September 29, with a notification about a football score from Jitex BK vs Djurgårdens IF FF and a message about ICA being a Swedish football partner.

Bring Personalised Moments That Fans Remember

Use real-time data and context to trigger sponsor messages that feel timely, relevant and personal. From on-pack promotions to match-day pep talks, federation sponsors and partners can connect with fans in meaningful ways before, during and after the game.

Mobile app screen showing a 3-3 soccer match result between Unionville Milliken and Kingston United SC on May 1, 2023, with user comments praising the teams and a final whistle button.
MySoccer app screenshot showing a soccer lineup, a sponsored meal deal ad with a hot dog, coffee, and soccer ball, and a video highlight of a youth soccer match.

Sponsor & Partner Case Studies

Svenska Spel
SJ
BMO
ICA
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Engage Locally, Scale Nationally

Automatically match the local branch of federations sponsors and partners to their local clubs and communities. With dynamic messaging and smart targeting, federations can help sponsors activate thousands of local relationships, on a national scale

Mobile screen showing Växjö DFF winning 2-0 against Emmaboda IS in a soccer match dated September 4, 2022, with players running on a green field.

Celebrate Sportsmanship with the Fair Play Partner

Sponsors and partners can associate with the values that matter most. The Fair Play Partner is linked to the green card awarded for fair behaviour—recognising respect, integrity and teamwork at the grassroots level, where it all begins.

Mobile app screen showing a Fair Play card for Lisa Corey from Cambridge United with BMO logo and the slogan 'Grow the Good in business and Life'.
Game experience feedback form for Unionville Milliken and Kingston United SC showing audience, team, and staff behaviour ratings with sad, neutral, and happy face icons.

Federation Case Studies

Swedish Football Association (SvFF)
swiss unihockey
Ontario Soccer
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Effortless Lead Generation for Your Sponsors

Enable high-converting sign-ups and bookings with pre-filled forms tailored to each user. Fully compliant with data protection regulations and seamlessly integrated, an easy way for sponsors to turn engagement into action.

Person charging a white electric car, with text promoting Toyota test drives and the Toyota logo below, plus Olympic and Paralympic partnership logos.
Woman assisting a girl in soccer attire sitting in the open trunk of a blue car in a sunny park.
Car test drive booking form with fields for car brand, club location, first and last name, phone number, email, and a newsletter signup checkbox.

Flexible Formats, Maximum Sponsor Value

Federation sponsors can tap into a wide range of proven partner formats or simply re-use existing ad assets. Sportswik supports standard formats, programmatic delivery, and seamless integration with other ad networks for easy activation at scale.

Three excited people wearing red and white or blue and white scarves cheering with glasses of Coca-Cola Zero Sugar on a table.
Advertisement banner for Circle K’s newly rebranded fuel site with an orange fuel pump illustration on a red background.
Live soccer match app screen showing 2-2 score between Florida Kraze Krush and Jacksonville FC with user comments and a sponsored ad about Veo camera for parents.

Read More About How You Can Boost Grassroots Coverage & Engagement, Generate New Revenue and Take Control of Your Content and Data

Sportswik Available on Apple TV

Sportswik's white label app and media platform is now available on Apple TV.

Sportswik Available on Apple TV

Vindral and Sportswik Partnership

Vindral Live partnership will enable Sportswik to synchronise scores and scale streams.

Vindral and Sportswik Partnership

Ontario Soccer’s New App

After only thirteen weeks of the pilot phase, the MySoccer platform onboarded over 13,300 users.

Ontario Soccer’s New App
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